Olivia Rodrigo’s music video was shot using a relatively simple set-up, proving that the iPhone 15 Pro has stunning capabilities.
All of these mind-blowing macro shots were captured on an iPhone 13 Pro or Pro Max, showing off the stellar photography range and up-close capabilities of this premium handset.
The idea behind this macro photography challenge is to look closer and turn the ordinary – everyday objects like a hairbrush, a food item, or a subject in nature like ice, snow, feathers, flowers, insects, or pets – into the extraordinary.
Apple’s ‘Shot on iPhone’ campaign, first launched in 2014, has been so successful that it has since been copied by other phone manufacturers.