November 25 is Black Friday, the FOMO is real, and rather than going in blind with your credit card at the ready, I’d suggest a little foresight.
When close to 200 million people around the world visit your online store each month, you can get away with selling some nonsensical rubbish willy-nilly.
Tech goodies, gadgets, homeware, appliances, fashion – when US retailers do discounts, they do them properly.
Gone are the days of asking if anybody is going to be flying from abroad to South Africa any time soon.
Tech-savvy South Africans prefer online shopping to brick-and-mortar stores, with a few familiar names coming out tops.