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  Ex-Primedia Employee Exposes FM Radio Listenership Methods

  15 Mar 2012 by Seth Rotherham / 9 Comments

  A recent comment by an ex-Primedia (KFM) employee under our article “South Africa’s Fundamentally Flawed FM Listenership” adds further fuel to the fire, with regards to the alleged exhorbitant prices charged by mainstream FM radio stations in South Africa. Prices based on allegedly dubious listenership calculation methods. Amod Munga, ex-Promotions Co-ordinator at Primedia Broadcasting had […]

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