Mattel’s packaging for its ‘Wicked’ movie doll certainly lives up to the name—just not in the most enchanting way.
Mattel founders Ruth and Elliot Handler used family members as inspiration when creating the dolls – Ruth’s brother Kenneth and Barbara Handler Segal.
Illustrator Nickolay Lamm undertook an investigation into what Barbie would really look like, in the real world. Lamm compared Barbie’s Mattel image to a proportionate 19 year old girl. Have a look at the disparity between the million dollar industry and the real world.