Insults hurt. Especially when they come from comedians. Hef is taking Ricky’s jibes like a man and acts like it doesn’t hurt. But it does. It cuts him deep. Naturally, the 84 year-old turned to 4 year-old Twitter and talked it out with girls much younger than him. When someone is hurt on a very deep level they sometimes act like they lost a loved one. Grief has five basic stages.