Diddy, Puff Daddy, Sean Combs, call him what you like – the music mogul and entrepreneur knows how to get people talking about his new fragrance.
It might not be obvious, given his stature as the head of the Catholic Church, but in Italy Pope Benedict XVI is considered quite the fashionista. He prefers red fedoras and tailored red shoes, apparently gets quite picky about the cut of his robes, and now, according to the Italian press, he even has his own scent.