So how exactly do Coca-Cola keep us coming back for more year after year, despite the fact we’re all dooming ourselves to diabetes? Their top-secret recipe revealed here.
But not by Julian Assange. This American Life reports that the recipe was published as a photograph on page 28 of the Atlantic Journal-Constitution newspaper in 1979 as part of an inconspicuous historical piece on the Coca-Cola company, but the small size of the newspaper, the poor placement of the article and a complete lack of the World Wide Web meant that the historical leak went unnoticed. You can see it after the jump.