Australia is known for producing cigarette packaging displaying graphic images, but this packaging design was nominated for a presitgious British design award for its “anti-design.”
Following the landmark decision made in Australia recently, South Africa is looking to implement a similar strategy of reducing cigarette packets to nothing more than a box with text. This is part of government’s new plan to bring South Africa’s smoking regulations in line with “international best practice.”
A big thumbs-down is what they’re giving it, on the cigarette-pack warnings found in Chile. It is interesting to note the contrast between them and the yanks, who have just introduced new warnings which show graphic imagery on their packs, comparing cigarettes to mainlining heroimn. The direct Google translation of the text, by the way, […]