braille menus

• The Wimpy Ad That Has Everybody Talking

  12 Jan 2012 by Jasmine Stone / 5 Comments

  Wimpy is a South African staple – and considered almost compulsory if you’re on a road trip. Did you know that they have braille menus in all of their restaurants? I didn’t either. They released a video in December last year to promote this fact, baking buns using sesame seeds as braille lettering. This video has blown up in a big way.

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