The Super Bowl isn’t just about football; it’s also the ultimate advertising extravaganza, with top brands splurging on commercials to reach over 100 million viewers.
Google gave the United States court a rare peak under its skirt this week during the US v. Google antitrust trial after they were forced to disclose a list of search queries that generate the most revenue.
In recent months, images of celebrities and influencers posing in branded scrubs in front of a glossy, cylindrical M.R.I. machine have begun to pop up on social media with notable frequency.
You might have spotted a big-name brand in the throes of making its own mark on the foolish holiday on Saturday.
While the Super Bowl is very much all about “the big game”, it is also very much about the ads.
Prinsloo and his colleague, Lloyd Mtombeni, became overnight heroes last May when they prevented a potential cash-in-transit heist.
Derek Watts is one of those instantly recognisable South Africans, although that isn’t always a good thing.
The similarities between OUTsurance’s adverts featuring Katlego Maboe and Hippo’s new campaign headed to court.
Last May, Leo Prinsloo and his colleague, Lloyd Mtombeni, experienced their 15 minutes of fame after foiling a cash-in-transit heist.
Put together a well-constructed advert and you can become a part of the national lexicon. OK Furniture’s latest effort certainly won’t achieve that sort of success.
This year’s Super Bowl ads are packing some serious star quality and plenty of zany moments.
The Boston Dynamics robodogs drink beer now, after hours with the security guys.
Seoul Milk’s unfortunate ad is wrong on multiple levels, as it depicts a man spying on women who suddenly morph into dairy-producing cattle.
Congrats on turning 60, Toyota South Africa. Here’s a scathing assessment of your birthday advert to celebrate.
Microchips courtesy of Bill Gates, 5G reception, increased magnetism – you’ve heard them all before, so why not have a chuckle?
Castrol’s famous ads from back in the day, featuring Boet, Swaer, and Moegai, have inspired a modern-day imitation.
Despite Apple’s laudable new privacy policies, some ad tracking can still filter through the cracks. Combat this by following a few simple steps.
Jeep produced what some believe to be the most expensive TV commercial ever, and it’s been a total disaster from the second it first aired.
The Pringles ‘Flavor Stacking Space Return’ advert that aired on Super Bowl Sunday was shot in Cape Town.
Even if you couldn’t care less about American football, the Super Bowl has high entertainment value, including some pretty spectacular ads.
Apple took user privacy to a whole new level with iOS 14, and if you need proof that it’s working, check out Facebook’s attempts to shut it down.
Prepare yourself, because what you’re about to see defies most of what we’ve come to expect from advertising.
It costs an estimated $5,6 million for a 30-second ad spot on Super Bowl Sunday, and that’s aside from producing the advert itself. They better be decent, then.
South African viewers won’t have seen this advert for the Zinger Popcorn Box, which aired in Australia, and has led to a public apology from KFC.
The famous Sasol advert that saw a little boy’s car go from ordinary to super-charged after a few ‘glugs’ of petrol remains South Africa’s all-time favourite.
John Lewis’ big-budget Christmas ad, featuring Excitable Edgar, is said to have cost around £7 million to make. This gem took just £100.
If you’ve ever wondered whether or not E.T. saw Elliott again, the answer lies in this touching Christmas advert.
The latest Nando’s ad was released earlier this morning, and it’s already making waves on social media. Have a look for yourself.
Charlize Theron’s unsettling ‘South African Men’ advert is as relevant today as it was when it was banned in 1999.
Take a minute to appreciate the Loerie Awards’ selection of some of the best print adverts in South Africa right now.