Check at those toothy grins! Everyone seems so excited… and they should be, shouldn’t they?
The man behind one of the most well-renowned jeans company in the world has finally lightened your laundry load.
Bet you didn’t know that you can now pick up your BRAND NEW MINI HATCH for UNDER R3,500 per month?
This ethical company cares about it’s animals more than you know. Here’s how your support can win you an obscene amount of dairy products to get you through the cold, Winter months.
Want to know how to have deluxe spa treatments that you can actually afford? Well look what we found……
Philanthropy Or PR Stunt? You Decide…….
Voting Day. Whether you are one of those peeps who sees this experience as an utter schlep or not is irrelevant – It’s something we all have to do. Doing it is one thing – getting there is another. Here’s how to get your FREE ride to the voting station. UBER will drive you to Voting Day […]
In order to advertise their ‘Week of Greatness’, Footlocker put together an ad that makes you feel like everything is right with the world.
Just after we published the article on Mango Airlines and their case with the ASA, we had a little squizz on their website to see if they had obeyed the ASA’s ruling – and we found something that might be of interest.
Last year, Mango airlines famously became the first South African airline to offer in-flight internet access. Strangely, Mango also became the first South African airline to lie about having internet access on board. Yup, the Advertising Standards Authority has decided that, in order or you to use WiFi access as part of your marketing strategy, you need to actually have WiFi.
As the head designer for Chanel, Karl Lagerfeld is one of the most successful fashion designers of all time. His designs are often beautiful, sometimes shocking, and sometimes a little… weird. This time, he’s taken inspiration from his cat to design a new range of fashion accessories.
Gym-going okes are always trying to push themselves, hey. And the scientists behind the supplements that keep the okes going, are also always trying to push themselves. Now, we all remember the Jack3d controversy, but this one is something else. Recent tests have shown that a popular sports supplement in the U.S. contains meth. That’s right, meth.
Remember YouTube in the good old days? In the beginning, YouTube was a sandbox for the lazy creative. Families would post home-videos, schoolchildren would post clips of teachers being hit with various forms of fruit – and cats stole the limelight in dazzling acrobatic displays. Oh how things have changed.
How the mighty have fallen. Coca-Cola, for so long the unassailable icon of global capitalism, is no longer the most powerful brand in the world. Although, the newly-crowned king of brand awareness isn’t exactly surprising.
Advertising is everywhere these days. You don’t even realise how many ads you see in a day, but it can be around 4,000 if you get out enough, or spend enough time on the web. Some companies, however, have built such a name for themselves and developed such a following that they don’t need to advertise.
The latest Marmite advert depicts “Marmite welfare officers” doing the rounds and collecting jars of Marmite that have been abandoned or neglected – and animal welfare advocates are throwing a collective tantrum over it.
News broke this morning of the largest corporate advertising merger in the history of the industry, bringing giants Omnicom and Publicis under the same roof. But Omnicom counts Pepsi as one of its biggest clients, while Publicis does work for Coca-Cola. That’s the greatest brand war of modern times, right there, in the same house. So, how do they overcome this problem?
The latest addition to the royal family has captured the attention of the world. The media have been keeping a close watch on the Duke and Duchess of Cambridge and their new baby boy. It’s no wonder that this worldwide attention has resulted in companies wanting to cash in. They’ve been producing merchandise like royal […]
Ernst & Young recently embarked on a massively expensive rebranding project. They’ve changed their logo, name, and company colours. In case you hadn’t heard, they’re now called ‘EY’. Delightful. Here’s their new corporate logo. Except that they apparently failed to hit up Google for the phrase “EY” at any point in the rebranding process. If […]
Sometimes you have to take a risk to get to where you want to be. We have put together five examples that show how some brands took one courageous leap and found themselves catapulted into the history books. Introducing the top five “shrewdest, smartest maneuvers you’ve ever seen in business.”
In light of spreading their “Share Happiness” message, Coca-Cola has come up with another amazing campaign concept. Take a look at their latest “Sharing Can.”
In March of this year the super-brand decided to go one step further than just making people smile in their “Open Happiness” campaign. How you ask? Oh, just by creating a bit of world peace with a fizzy drink, that’s all. Click through to watch how.
Ayanda-Allie Payne, eNCA News anchor challenges Brand SA CEO, Miller Matola in light of the recent headlines that have placed South Africa in a bad light. Payne and Matola discuss issues ranging from the Oscar Pistorius trial to the brutal death of Mido Macia at the hands of the police, and the Marikana massacre. Payne […]
In a move that is bound to be labelled misogynistic by some, Axe has created an inflatable arm and chest that smells like the Axe fragrance. Called the morning-after pillow, it is designed for guys who aren’t too keen on cuddling with their lady friends the morning after a night spent together.
Wieden + Kennedy, the ad agency that looks after the Old Spice, has come up with a novel way to find the brand’s next social media strategist. They have setup a list of interesting social media challenges that must be completed by November 5th.
The Liqui-Fruit Girl. It’s something of an unofficial tradition in South African pop culture. And every ten years or so, South Africa is treated to a revamp of an custom dating back to a time before most of us were sentient, or even alive. We’ve documented the dawn and progression of the Liqui-Fruit girl as an advertising […]
Who remembers the ‘Desert Oasis Fantasy Girl’ they featured? Remember the one about a girl waiting for a bus somewhere far away from the city. Hot..
Over the course of the next ten days we’ll be bringing you a short history of a uniquely South African advertising phenomenon: Liqui-Fruit television ads. Perched high up in the fondly-curated South African Television Advertising Hall of Fame, the Liqui-Fruit ads are up there with greatest hits like the scottish Lunch Bar, and the “Ja […]
Over the course of the next ten days we’ll be bringing you a short history of a uniquely South African advertising phenomenon: Liqui-Fruit television ads. Perched high up in the fondly-curated South African Television Advertising Hall of Fame, the Liqui-Fruit ads are up there with greatest hits like the scottish Lunch Bar, and the “Ja […]
International brand consultancy Interbrand released its rankings of the world’s biggest brands yesterday, and there are some interesting shifts to take note of. We’ve already reported on Google being ranked higher than Microsoft, but where do our other favourite brands fall in the world’s top ten?