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Advertising
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This Brilliant Ad Might Actually Convince You To Run A Marathon [Video]
19 Jul 2018 by Nereesha Patel / No Comments
An advertising agency went all out to promote the Reykjavik Marathon. How? With a movie trailer that offers plenty of action, drama, romance – and running, of course.
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People Are Tearing Absa’s New Logo To Shreds
12 Jul 2018 by Jasmine Stone / 5 Comments
Rebranding an institution the size of Absa is no small task. When it comes to the reaction to the new logo, social media users smell blood.
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Old Spice Have Done It Again With Their Latest Ad Campaign [Videos]
10 Jul 2018 by Nereesha Patel / No Comments
The latest ad spots from Old Spice prove that they haven’t lost their edge. Nobody is on a horse, but they’re still a good chuckle.
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KFC’s World Cup Ad Mocking All The Diving Is Superbly Done [Video]
04 Jul 2018 by Jasmine Stone / No Comments
This World Cup has made me love football again, and it’s also made me despise Hyundai and Adam Levine. At least some companies are getting their adverts right.
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Apple Cleaned Up At Cannes With Two Brilliant Ads [Videos]
21 Jun 2018 by Jasmine Stone / No Comments
Yesterday was a good day for Apple and their marketing team, who racked up two Grand Prix awards in Cannes. Here’s how they did it.
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We Need To Talk About That Truly Awful Maroon 5 / Bob Marley Advert [Videos]
18 Jun 2018 by Kiernan / No Comments
The World Cup has already thrown up a number of surprises, but perhaps the most shocking is Adam Levine murdering a Bob Marley classic.
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PR Nightmare: Five Brands Who Have Been Torn Apart On Twitter
14 Jun 2018 by Nereesha Patel / No Comments
When it comes to ill-thought out ad campaigns and dodgy tweets from major companies, Twitter users don’t hesitate to put them on blast.
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Guy Ritchie’s Excellent World Cup Ad Stars De Gea, Özil , Kane, Neymar And More [Video]
11 Jun 2018 by Kiernan / No Comments
If you’re a fan of Guy Ritchie and his “cockney geezer” type movies (‘Snatch’, ‘Lock Stock’ and others), you’ll dig the new ‘Made Defiant’ ad campaign.
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When Craft Beer Goes Too Far – Possibly The Worst-Timed Campaign Ever
08 Jun 2018 by Jasmine Stone / No Comments
It’s clear that this marketing campaign was doomed to fail, and those behind it have spent this week putting out fires all over the show.
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Ocean Basket’s ‘Glory Hole’ Ad Campaign Hasn’t Gone Down Well [Images]
29 May 2018 by Jasmine Stone / No Comments
If you’re a restaurant, you usually don’t want your food to be associated with ‘glory holes’. So, about this new Ocean Basket campaign.
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Wow, Castle Lager Are Trying To Capitalise On The Ashwin Willemse Story #TooSoon
22 May 2018 by Jasmine Stone / No Comments
It’s clear that not everyone sees eye to the eye with regards the SuperSport incident. That’s obviously the case with this new campaign, too.
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Clever – Please Enjoy Burger King’s Instagram Masterclass
10 May 2018 by Jasmine Stone / No Comments
You have to do something pretty special to stand out from the crowd these days, so props to Burger King for nailing this effort.
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Checkers Really Stuffed Up This Mother’s Day Promo
09 May 2018 by Nereesha Patel / No Comments
Mother’s Day is around the corner, and Checkers thinks it knows exactly what moms around the country will love. Yeah, not sure we agree.
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Cara Delevingne’s New Campaign Filmed At SA Game Reserve Where Woman Was Mauled [Video]
09 May 2018 by Nereesha Patel / No Comments
The model got up close and personal with some lions in the name of fashion, at the same place where a woman was mauled to death earlier this year.
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New Facebook Ad Acknowledges How Bad Things Have Become [Video]
26 Apr 2018 by Sloane Hunter / No Comments
Oh dear. In an effort to assure us that the social network is returning to normal, Facebook thought this ad would be appropriate.
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KFC Have Done Very Well With Their ‘Hot And Spicy’ Ad Campaign [Images]
19 Apr 2018 by Sloane Hunter / No Comments
To convey exactly how hot and spicy their chicken is, KFC decided to blow up some chicken for their latest print ad campaign. They’ve done well.
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Are Chicken Licken Outdoing Nando’s With Their Adverts? [Videos]
10 Apr 2018 by Jasmine Stone / No Comments
Everyone’s always raving about Nando’s and their politically savvy marketing, but let’s not forget about Chicken Licken and the stories they tell.
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Here Are Some Very Polished Anti-Islam Facebook Ads Backed By Trump Funders [Videos]
06 Apr 2018 by Jasmine Stone / No Comments
Trump will eventually, when the dust settles, go down as the worst president in American history. These are the kinds of adverts his supporters lapped up.
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Four Of SA’s Most Popular Ads From 2017 [Videos]
03 Apr 2018 by Jasmine Stone / No Comments
We’re all the way into April now, so lists from 2017 seem outdated, but we’ll make an exception for a quick trip down advertising memory lane.
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Will Ferrell And Joel McHale Can’t Quite Figure Out This Californian Art Exhibition [Video]
28 Mar 2018 by Sloane Hunter / No Comments
If you thought you were the only one whose vision gets clouded over when staring at abstract pieces of modern day art, Will Ferrell and Joel McHale are here to prove you’re not alone.
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Here Is The Full-Page Newspaper Ad Facebook Has Placed
26 Mar 2018 by Sloane Hunter / No Comments
Mark Zuckerberg is so sorry that he took out a full page advert in a newspaper, of all things, to apologise. Ever seen his signature before?
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Do This To See (And Remove) The Advertising Pigeon Holes Facebook Has Put You In
22 Mar 2018 by Jasmine Stone / No Comments
By now you’re aware that Facebook knows more about you than many of your best friends, so who wants to take a look at what advertisers know? Come on in.
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Apple’s New iPhone X Ad Is A Wild Ride [Video]
20 Mar 2018 by Jasmine Stone / No Comments
Apple have a pretty sizeable advertising budget, so we have come to expect big things from them. Their latest iPhone X ad doesn’t disappoint.
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Trying To Land A Big Job – Try Making A Rap Video Like This Guy
15 Mar 2018 by Sloane Hunter / No Comments
Desperately wanting to work on the Sprite account, Chase Zreet took things to the next level when he wrote a rap to show off his copywriting skills.
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2OV Throwback Thursday – The ‘Flea Market Montgomery’ Viral Video
15 Mar 2018 by Jasmine Stone / No Comments
I’d never heard of the Flea Market Montgomery video until I did a little Google work, but there’s a reason it’s the most viral commercial in the history of Alabama.
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Latest Delta Air Lines Ad Turns 15 Unusual Destinations Into Runways [Video]
08 Mar 2018 by Sloane Hunter / No Comments
Another week, another great ad crafted by some gifted creatives. This one comes from one of America’s most popular airlines, and turns the whole world into a runway.
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This Digital Marketing Campaign Is The First Of Its Kind In SA
02 Mar 2018 by Sloane Hunter / No Comments
Whether or not you’re involved in marketing, there’s always something exciting about seeing a campaign that thinks a little outside of the box.
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2OV Throwback Thursday – The ‘Halls UFO Commercial’ Viral Video
01 Mar 2018 by Jasmine Stone / No Comments
Congratulations on making it most of the way through another week. Hell, you’ve even made it to March. To celebrate, here’s a classic ad from 10 years back.
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Of Course The Old Spice Valentine’s Day Ads Are Brilliant [Videos]
13 Feb 2018 by Sloane Hunter / No Comments
When it comes to adverts, Old Spice does things a little differently. That’s why we’re loving their Valentine’s Day spots.
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WTF – Are You Aware Of This ‘Lady Doritos’ Nonsense? [Video]
08 Feb 2018 by Sloane Hunter / No Comments
After Pepsico’s CEO made a rather off colour observation during a podcast, the internet was awash with tales of Doritos designed just for women.
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