Rebranding an institution the size of Absa is no small task. When it comes to the reaction to the new logo, social media users smell blood.
The latest ad spots from Old Spice prove that they haven’t lost their edge. Nobody is on a horse, but they’re still a good chuckle.
This World Cup has made me love football again, and it’s also made me despise Hyundai and Adam Levine. At least some companies are getting their adverts right.
Yesterday was a good day for Apple and their marketing team, who racked up two Grand Prix awards in Cannes. Here’s how they did it.
The World Cup has already thrown up a number of surprises, but perhaps the most shocking is Adam Levine murdering a Bob Marley classic.
When it comes to ill-thought out ad campaigns and dodgy tweets from major companies, Twitter users don’t hesitate to put them on blast.
If you’re a fan of Guy Ritchie and his “cockney geezer” type movies (‘Snatch’, ‘Lock Stock’ and others), you’ll dig the new ‘Made Defiant’ ad campaign.
It’s clear that this marketing campaign was doomed to fail, and those behind it have spent this week putting out fires all over the show.
If you’re a restaurant, you usually don’t want your food to be associated with ‘glory holes’. So, about this new Ocean Basket campaign.
It’s clear that not everyone sees eye to the eye with regards the SuperSport incident. That’s obviously the case with this new campaign, too.
You have to do something pretty special to stand out from the crowd these days, so props to Burger King for nailing this effort.
Mother’s Day is around the corner, and Checkers thinks it knows exactly what moms around the country will love. Yeah, not sure we agree.
The model got up close and personal with some lions in the name of fashion, at the same place where a woman was mauled to death earlier this year.
Oh dear. In an effort to assure us that the social network is returning to normal, Facebook thought this ad would be appropriate.
To convey exactly how hot and spicy their chicken is, KFC decided to blow up some chicken for their latest print ad campaign. They’ve done well.
Everyone’s always raving about Nando’s and their politically savvy marketing, but let’s not forget about Chicken Licken and the stories they tell.
Trump will eventually, when the dust settles, go down as the worst president in American history. These are the kinds of adverts his supporters lapped up.
We’re all the way into April now, so lists from 2017 seem outdated, but we’ll make an exception for a quick trip down advertising memory lane.
If you thought you were the only one whose vision gets clouded over when staring at abstract pieces of modern day art, Will Ferrell and Joel McHale are here to prove you’re not alone.
Mark Zuckerberg is so sorry that he took out a full page advert in a newspaper, of all things, to apologise. Ever seen his signature before?
By now you’re aware that Facebook knows more about you than many of your best friends, so who wants to take a look at what advertisers know? Come on in.
Apple have a pretty sizeable advertising budget, so we have come to expect big things from them. Their latest iPhone X ad doesn’t disappoint.
Desperately wanting to work on the Sprite account, Chase Zreet took things to the next level when he wrote a rap to show off his copywriting skills.
I’d never heard of the Flea Market Montgomery video until I did a little Google work, but there’s a reason it’s the most viral commercial in the history of Alabama.
Another week, another great ad crafted by some gifted creatives. This one comes from one of America’s most popular airlines, and turns the whole world into a runway.
Whether or not you’re involved in marketing, there’s always something exciting about seeing a campaign that thinks a little outside of the box.
Congratulations on making it most of the way through another week. Hell, you’ve even made it to March. To celebrate, here’s a classic ad from 10 years back.
When it comes to adverts, Old Spice does things a little differently. That’s why we’re loving their Valentine’s Day spots.
After Pepsico’s CEO made a rather off colour observation during a podcast, the internet was awash with tales of Doritos designed just for women.
If the football didn’t catch your interest, with the Eagles shedding the underdog title and taking home the trophy, then the commercials usually do the trick.