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Advertising
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Radvertising: Game Of Thrones Print Ad In New York Times Is Genius [PIC]
26 Feb 2013 by Jasmine Stone / No Comments
The New York Times is a good example of how savvy print publishers can survive in a digital age. And their advertisers are keeping in step with them, giving a great example of what it takes to delight the eye on the printed page in an era of online rich media ads. The full page […]
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Radvertising: Episode 10 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
25 Feb 2013 by Jasmine Stone / No Comments
After 10 weeks of awesome online content, we’re finally at the finale of Tropika’s Kagiso’s Island of Treasure web series and the last episode finishes things off on a nice, quiet note. Kagiso tracks down his crew and takes a final trip to the Ocho Rios dolphin cove. While when the show kicked off I […]
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WATCH: Apple’s Drops New TVC Adverts For The iPad Line [VIDEO]
19 Feb 2013 by Jasmine Stone / No Comments
On Sunday evening Apple released two new TV ads for the popular iPad range. In keeping with their vibe, they’ve gone with a very clean, toned down feel. There’s your white background, clean messaging and great visuals of demonstrations of what the Apple iStore apps have to offer. Quite mean. [Source: Mashable]
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Badvertising: The Star Newspaper Runs Poorly Placed Ad Above Pistorius News Headline
19 Feb 2013 by Jasmine Stone / 3 Comments
Well, this is awkward. The Star, a Johannesburg newspaper in the recently sold INM South Africa stable ran with a poorly placed advertisment in the February 19 morning edition. The advertisement for a local insurance company depicts a stylised prosthetic leg right beneath the head and shoulders of paralympian, Pistorius. Click here for full sized image Contacted for […]
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Win A BlackBerry Bold 9900 Worth R7 500 With Liqui-Fruit [COMPETITION CLOSED]
18 Feb 2013 by Jasmine Stone / 67 Comments
COMPETITION CLOSED: THE WINNER WILL BE CONTACTED DIRECTLY Oh BOY did your Monday just get better. Liqui-Fruit is giving you the chance to win a BlackBerry Bold 9900, with a value of +- R7 500, and it’s so easy. TO WIN: Tell us what YOUR flavour of the week is in the comments section below! What […]
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Radvertising: Episode 9 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
15 Feb 2013 by Jasmine Stone / No Comments
When last week’s episode ended with Kagiso’s crew walking out on him in the midst of one of his little tirades, I was convinced this week’s episode would take us back to the look & feel of Episode 1. I was expecting silly physical humour. Boy was I wrong. The second last episode of Kagiso’s […]
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Today’s Excellent Spoof Ad – Are You Ironic? Do You Have A Beard? You May Be Suffering From “Hipster” [VIDEO]
12 Feb 2013 by Jasmine Stone / 1 Comment
Okay, look, it isn’t very funny to poke fun at hipsters anymore, seeing as the term is roughly 40 years old already. Apart from that, it has been done to death. You can’t even poke fun at hipsters in an ironic, self-reflexive way anymore. So this video is really late to the party, and should […]
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The New Liqui-Fruit BlackBerry Flavour Ads Are Puntastic!
11 Feb 2013 by Jasmine Stone / No Comments
Liqui-Fruit has released a new BlackBerry flavour, and to promote it they’ve made excellent use of an extended visual pun, working off the base that BlackBerry is the name of a famous cell phone brand, but also happens to be a fruit (and fruit juice flavour). Thus spake the Liqui-Fruit brand manager, Karen Veysey: To […]
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Radvertising: Episode 8 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
06 Feb 2013 by Jasmine Stone / No Comments
One of the few things pretty much everyone in the world knows about Jamaica is that it produced Bob Marley, who sported the world’s most famous dreadlocks and also made some music you may be familiar with. Kagiso’s decided to get serious about his little Jamaican documentary and so he’s taken his crew to the […]
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The Best And Worst Of The 2013 Super Bowl – Ads And Trailers [VIDEOS]
04 Feb 2013 by Jasmine Stone / 1 Comment
No one actually watches the Super Bowl for the futball, do they? For your viewing pleasure, please enjoy our selection of favourite TV ads and movie trailers from Super Bowl 2o13. 1. Every year Dorito’s runs a competition called the “Crash the Super Bowl Contest”. This year, their Goat 4 Sale ad came in at […]
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South African National Blood Service Ad Successfully Evokes Guilt Trip [VIDEO]
31 Jan 2013 by Jasmine Stone / No Comments
The SANBS has less blood in it than a character with a high fever from a Victorian novel. Blood shortage is a chronic, and very serious problem in South Africa. The problem is, it’s a hard task getting us to care about the situation. We’re currently rolling with 2,6 days worth of reserve stock – […]
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Radvertising: Episode 7 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
30 Jan 2013 by Jasmine Stone / No Comments
I’ve been waiting weeks and finally it’s here: in Episode 7 of Kagiso’s Island of Treasure, Kagiso Lediga finally goes head to head with Jamaican Olympian Yohan “The Beast” Blake! I’ve been hoping for weeks that he’d be bringing his sharpest one-liners to this particular interview and he doesn’t disappoint in this extended interview. Yohan […]
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The Retroviral Year In Review Video For 2012 Makes You Feel Warm And Fuzzy About Advertising [VIDEO]
25 Jan 2013 by Jasmine Stone / No Comments
Our friends over at Retroviral celebrated their second full year of taxable business at the end of 2012. And to mark the ocassion, they made this delightful video, which you should watch.
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Radvertising: Online Dating Website’s ‘Cheating Wife Caught Out’ Viral Ad [VIDEO]
25 Jan 2013 by Jasmine Stone / 4 Comments
A video has surfaced online of a scorned farmer dumping a tractor-load of horse manure on his cheating wife’s beloved convertible. He does this after apparently discovering her profile on a dating website.
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Radvertising: Episode 6 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
18 Jan 2013 by Jasmine Stone / No Comments
In this week’s episode of Kagiso’s Island of Treasure, the comedian hits up popular Kingston restaurant Grill 71 to try out some Jamaican cuisine. He’s made mention of their “jerk chicken” before and now we finally see Kagiso get to try the famous dish, and share a South African classic with a top chef. This […]
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Nandos Punishes Lancestrong
18 Jan 2013 by Jasmine Stone / 6 Comments
The blood has barely dried on the floor, and already Nandos is ripping the Lance Armstrong/Oprah Winfrey interview a new one
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Another Local Online Agency Is Selling Fake YouTube Views, Facebook Fans, And Twitter Followers
18 Jan 2013 by Jasmine Stone / 26 Comments
In an astounding conflict of interest, a local online marketing company that charges its corporate clients to promote their products and services online, has been revealed to be behind a local website that may sell fake Twitter followers, Facebook fans, and YouTube views. Depending on the method used, buying Twitter followers, Facebook fans or YouTube […]
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Unearthed: “Modern Family” Star Sofia Vergara’s Pepsi Advert At Age 17 [VIDEO]
16 Jan 2013 by Jasmine Stone / No Comments
Sofia Vergara, who plays the part of Gloria on “Modern Family”, recently appeared in an commercial for Pepsi. Similar to her character on the show, she also wore a clingy dress that showcased her curves in this advert.
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Radvertising: Episode 5 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
14 Jan 2013 by Seth Rotherham / No Comments
Last week’s Kagiso’s Island of Treasure was all about Kagiso Lediga dipping his toes into the Jamaican dance scene and in this week’s episode he dives headfirst into their musical culture. Tessanne Chin is a popular Jamaican singer who has sang alongside the likes of Celine Dion – which means about as much to Kagiso […]
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Super Bowl 2013: The Adverts To Expect
07 Jan 2013 by Jasmine Stone / No Comments
Sunday 3 February 2013 marks the date for 47th edition of the Super Bowl. Many people are interested in the actual sport, but so too are they interested in the adverts. Here’s what to look forward to.
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Radvertising: Episode 4 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
04 Jan 2013 by Seth Rotherham / No Comments
Another week and, yes, that means a brand new episode of Tropika’s Kagiso’s Island of Treasure web series. The first three episodes have deftly covered the setup for this 10-episode show, involving comedian Kagiso Lediga’s trip to Jamaica to prove he can host the Tropika Island of Treasure 5 TV show and do a better […]
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Radvertising: Episode 3 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
02 Jan 2013 by Seth Rotherham / No Comments
Another week and, yes, that means a brand new episode of Tropika’s Kagiso’s Island of Treasure web series. The first two episodes have deftly covered the setup for this 10-episode show, involving comedian Kagiso Lediga’s trip to Jamaica to prove he can host the Tropika Island of Treasure 5 TV show and do a better […]
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Radvertising: Episode 2 Of The Tropika “Kagiso’s Island of Treasure” Web Series [VIDEO]
21 Dec 2012 by Jasmine Stone / No Comments
So last week we pointed you in the direction of a rad new web series produced by the guys at Tropika as part of the lead-up to the Tropika Island of Treasure 5 show they air every year on SABC1. This is Kagiso’s Island of Treasure and, despite a few questionable directorial decisions here or […]
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Radvertising: Tropika Launches New Web Series, “Kagiso’s Island of Treasure” [VIDEO]
14 Dec 2012 by Seth Rotherham / No Comments
For five years now, Tropika’s been sending a handful of local celebrities and consumers to an island paradise to compete against each other for a million bucks. They call this the Tropika Island of Treasure and they’ve sent everyone from Joey Rasdien to Tracy McGregor to take part in challenges on white beaches and in […]
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Five Hot Advertising Trends of 2012
13 Dec 2012 by Jasmine Stone / 1 Comment
Mashable has put together its top five advertising trends of 2012. They say the trends are “mostly about the shifting ways that consumers experience content and how publishers hope to harness those experiences.” So pretty much the same as every other year. Here’s the list:
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Axe Creates Morning-After Pillow For Men Who Hate Cuddling [VIDEO]
11 Dec 2012 by Jasmine Stone / No Comments
In a move that is bound to be labelled misogynistic by some, Axe has created an inflatable arm and chest that smells like the Axe fragrance. Called the morning-after pillow, it is designed for guys who aren’t too keen on cuddling with their lady friends the morning after a night spent together.
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New Nando’s TV Ad With Nonhle Thema [VIDEO]
27 Nov 2012 by Jasmine Stone / 3 Comments
South Africa’s most, err, stared-at-with-a-raised-eyebrow celebrity Nonhle Thema co-stars in the latest Nando’s TV commercial; the chicken takes the leading role, of course.
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Old Spice Lays Down Crazy Internet Challenge To Find Strategist
31 Oct 2012 by Jasmine Stone / 1 Comment
Wieden + Kennedy, the ad agency that looks after the Old Spice, has come up with a novel way to find the brand’s next social media strategist. They have setup a list of interesting social media challenges that must be completed by November 5th.
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This Is How Google Makes Over $100 Million A Day [Infographic]
30 Oct 2012 by Jasmine Stone / 1 Comment
As one of the world’s biggest and most successful companies, it’s no surprise that Google is pretty much the first place people look when they’re considering online advertising. But, what exactly does that mean for the search giant? As it turns out, it means money, lots and lots of money.
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Radvertising: The Tradition Continues – New Liqui-Fruit Girl Announced [VIDEO]
29 Oct 2012 by Jasmine Stone / No Comments
The Liqui-Fruit Girl. It’s something of an unofficial tradition in South African pop culture. And every ten years or so, South Africa is treated to a revamp of an custom dating back to a time before most of us were sentient, or even alive. We’ve documented the dawn and progression of the Liqui-Fruit girl as an advertising […]
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