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Puma
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Think You Have What It Takes To Beat Usain Bolt? Here’s Your Chance
03 May 2017 by Sloane Hunter / No Comments
We all know someone who professed, whether serious or jokingly, that they could beat Usain Bolt if they had to. The ‘Beat Bolt’ race gives you the chance to try.
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Mayhem In Los Angeles As Rihanna Plays Cashier At Pop-Up Shop [Video]
20 Apr 2017 by Sloane Hunter / No Comments
Rihanna, our favourite popstar, took the reigns as she stood behind the counter at her LA pop-up shop and took customers’ orders. Of course they freaked out.
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What Exactly Does “Fenty” Mean? We Have Your Back
03 Mar 2017 by Sloane Hunter / No Comments
No one has more fun – and more influence – with fashion, fame and celebrity seduction than Rihanna. The Barbados-born singer’s critically lauded fashion line, FENTY x PUMA, has allowed Rihanna to retain her title as one of the biggest popstars on the planet – and she has just released a teaser for the collaboration’s […]
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Kylie Jenner Looks Mighty Fine In Her Latest Fashion Campaign [Video]
06 Feb 2017 by Sloane Hunter / No Comments
Remember last year when Kanye West raged at Kylie Jenner on a Keeping Up With The Kardashians episode over her signing with PUMA? Even though he did finally support her, she obvious didn’t give two ticks about changing her mind because the reality show star is at it once again. After the release of this […]
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Forget The Movie ‘Black Swan’ – Ballet Is Grabbing Headlines Again
20 Jan 2017 by Sloane Hunter / No Comments
One of the foremost ballet companies in the world, when New York City Ballet (NYCB) makes a move, the rest of the industry watches with a careful eye. So when they decided to team up with PUMA last year, a brand that is renowned for fusing performance with culture and fashion, many were taken aback, […]
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Cape Town Fitness Classes Are Set For A Serious Shake Up – Check This Out
17 Oct 2016 by Sloane Hunter / No Comments
Gone are the days when fitness classes resembled a workout video from the 1980s, and Capetonians look to be leading the way. These look like a good time.
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Everyone Is Talking About Cara Delevingne’s Topless PUMA Ad [Image]
29 Sep 2016 by Sloane Hunter / No Comments
PUMA’s latest campaign involves empowering women, and they have chosen Cara Delevingne to be the one to represent – black marker and all.
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Introducing High End Fashion’s Latest Buzz Word – Athleisure
07 Sep 2016 by Jasmine Stone / No Comments
More and more people are trading in their heels for a pair of sneakers – but what does this mean? Welcome to the era of ‘athleisure’.
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So Hot Right Now: Meet The World’s Coolest Shoe Designer
02 Sep 2016 by Sloane Hunter / No Comments
With subtle shades of pink and delicate floral patterns, Caroll Lynn’s seriously funky designs have landed her the collaboration of a lifetime.
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Ever Wonder Where Naomi Campbell Went? Looks Like She’s Back
08 Aug 2016 by Sloane Hunter / No Comments
There was a time when Naomi Campbell was the world’s most powerful supermodel, but of late she has been a little quiet. Not for too long though.
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Love Gold? This Range Of Athletic Wear Will Make You Really Stoked To Exercise
02 Aug 2016 by Sloane Hunter / No Comments
The Olympics are almost here and everyone is after gold – although you don’t need years of training to kit yourself out in first place.
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The Unlikely Partnership That Has Ballet Fans Around The World Excited
01 Jul 2016 by Sloane Hunter / No Comments
New York City Ballet Company is one of the most prestigious in the world – so when they make a commitment, you take notice.
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Rihanna’s Latest Designs Prove That She Really Is The Queen Of Cool
10 Jun 2016 by Sloane Hunter / No Comments
If you’re a sneakerhead then this one’s for you. Think a London-underground, Rihanna-approved, white-noise inspired creation.
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Rihanna’s Latest Creeper Designs Are Making Waves Around The World
23 May 2016 by Sloane Hunter / No Comments
What Rihanna says pretty much goes in my books, so when she releases a new sneaker you know it’s legit.
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These Guys Have Just Changed The Sneaker Game For Good – You Need To Play Catch Up
12 Apr 2016 by Sloane Hunter / No Comments
The evolution of sneaker styles will see some outshine others, but when you have a good thing going you’d be stupid not to keep at it.
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Kanye Will Be Fuming At These Kylie Jenner Pics
15 Mar 2016 by Sloane Hunter / No Comments
Kanye West may be stirring in his sleep as Kylie Jenner betrayed what he a thought was a close family tie.
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Two Street Brands Collaborate To Bring You Autumn’s Coolest Fashion Trend
11 Mar 2016 by Sloane Hunter / No Comments
Two of the most legit streetwear brands have collaborated once again and the results are just what you would expect: grey tones, slick lines and innovative technology.
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South African Sprinter Joins Ranks With Asafa Powell And Usain Bolt
03 Feb 2016 by Sloane Hunter / No Comments
Prepare yourself a little and get to know South Africa’s latest sprint sensation who will be going for gold in the 100m sprint at the 2016 Olympic Games.
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Got A Running Crew Who Needs New Active Wear? Check This Out
11 Jan 2016 by Sloane Hunter / No Comments
If your city running crew needs a little inspiration this year, this may just be your answer.
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Check Out Rihanna’s New Choice Of Kicks
08 Dec 2015 by Sloane Hunter / 1 Comment
Rihanna has swag dripping out of every pore – and her position as PUMA’s Global Ambassador plays a pretty sweet role in generating the coolest of collaborations.
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PH Fat, Jack Parow, Das Kapital – It’s All Going On In Jozi Tomorrow Night
12 Nov 2015 by Jasmine Stone / No Comments
There’s one hell of a party brewing up in Jozi and SA’s top acts are combining forces with a certain rap superstar to take things to the next level.
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Guess Who Has Teamed Up With Jack Parow And Other Legends To Represent?
22 Oct 2015 by Sloane Hunter / No Comments
There’s a new campaign that is telling the stories of some of South Africa’s most authentic young talents and it’s pretty damn dope.
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REVEALED: Rihanna’s First Sneaker Design For PUMA [Video]
11 Sep 2015 by Sloane Hunter / No Comments
Riri is at the forefront of fashion, so when the creative director of Puma releases a sneaker, damn you know it will be good.
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GQ’s 2015 Best Menswear Designer’s Stock Has Just Arrived In SA [Images]
09 Sep 2015 by Jasmine Stone / No Comments
The world of fashion might change pretty quickly but California will always be a hotbed for killer street fashion. Check out who felt inspired.
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Get A Free Pair Of PUMA Kicks With Your Next Purchase At The PUMA Select Store (CPT And JHB)
04 Aug 2015 by Jasmine Stone / No Comments
You can try your best to hide it but there’s a certain satisfaction that comes from wearing your new shoes out and about. If there’s one thing better than new shoes it’s…
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New York’s Most Loved Sports Teams Inspire New Trends [Images]
28 Jul 2015 by Kiernan / No Comments
If you have ever been lucky enough to make it over to New York you’ll know there are no shortage of cool cats roaming the city. Now you can grab some NYC style right here at home.
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We Can’t Stop Looking At These Minimalistic Kicks
23 Jun 2015 by Jasmine Stone / No Comments
When it comes to footwear sometimes less really is more. We’re not saying wear hessian sacks on your feet, let’s just not go overboard with those 32 different lumo colours right?
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Jamaica Is Famous For More Than Just Their Bobsled Team
29 May 2015 by Jasmine Stone / No Comments
It’s almost possible, whilst flicking through channels, to come across ‘Cool Runnings’ and not be tempted to watch Sanka in action. Of course Jamaica has many more strings to its bow.
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Ladies, Are You Dealing With A Shoe Storage Problem? This One’s For You
27 May 2015 by Jasmine Stone / No Comments
Sometimes trying to find both shoes in my cupboard brings upon me a black rage that results in my entire shoe collection becoming a swarming mass on my bedroom floor. No more.
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Think You Know What Palm Print Is? You’re Wrong
22 Apr 2015 by Jasmine Stone / No Comments
You can have all the style in the world but if you ain’t got the coolest kicks going around you ain’t got it down. Luckily these bad boys have rolled into town.
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