Pornhub Cares.

That’s the name of the philanthropic side of the pornography streaming giant.

Over the years it has launched three environmentally friendly campaigns. All of them have been clever, but then again, most of Pornhub’s campaigns are.

Check out this one for Mother’s Day back in 2017. There’s nothing like a side of cringe with your ‘computer alone time’.

Its latest humanitarian venture is designed to get you off, and also to get trash off beaches.

Over to Quartz:

Pornhub’s “Dirtiest Porn Ever” operation is here to help clean up our disgusting beaches by producing a video in which a well-known pornstar couple has sex on a litter-covered beach. Meanwhile, cleaners in Pornhub-branded hazmats suits tidy up the rubbish.

Yep.

Here’s a preview, which is (mostly) suitable for work:

Each view of the (full) video on Pornhub results in an (unknown) donation to Ocean Polymers, a British recycling technology company that specialises in collecting and reprocessing plastic from the ocean and turning it into fuel.

“We’re dirty here at Pornhub, but that doesn’t mean our beaches need to be,” Corey Price, vice president of Pornhub, said in a press release. This is the third environmental initiative from the adult video website’s charitable arm, which has also launched campaigns to plant trees and donated to organizations that focus on honeybee research and preservation.

The World Ocean Network estimates that some 5,9 metric tons (6,5 million tons) of trash are dumped on beaches annually, so Pornhub and its viewers have their work cut out for them.

Best get watching.

[source:quartz]