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Enjoy The Ride [VIDEO]
22 Mar 2011 by Jasmine Stone in Cars
Employing a visual “shock factor” has long been a staple of effective television advertising. But damn this is a nice change. The Australian Office of Road Safety published this ad and it could be just as powerful a prevention as the explicitly showing blood, guts and gore on the road.
Even if you’re not concerned with road safety initiatives, you should probably watch this, if only to chill out for a moment or two.
What do you think? Effective?
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