How’s this for irony? When Banksy himself tried to sell his own original canvases in Central Park at $60 a pop, there were a few locals who came and bought his stuff. Few – but not many. A week later, some random dudes pitched up with some fake Banksy canvases, and they sold out in just one hour. Mental.
Dave Cicirelli, a self described “professional hoaxer” thought it would be cool if he and his buddies pitched up at the same spot in Central Park, and sold the same art, at the same price. And what do you know? The guy sold Banksy’s art better than Banksy could.
Each one of the canvases came with a “legally notarized Certificate of Inauthenticity” to boot. So how did this happen? Well,one theory suggests that when buyers are presented with something at a lower price than usual (such as Banksy originals for $60) – they are less likely to want it because they believe it to have gone down in quality. Conversely, when they see items that are priced higher than usual (Banksy fakes for $60) they are more likely to buy it becuase they assume the higher price means better quality.
Moronic, eh? Have a look at the clip below.
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