The final awards for the 2013 Cannes Lions festival have been dished out, and the year proved to be an incredibly fruitful one for the South African ad industry.
Without further ado, here’s a taste of some of the best advertising in the world, as adjudicated at the 2013 Cannes Lions.
4Creative, London – “Meet the Superhumans” – Grand Prix Film Craft
McCann, Melbourne – “Dumb Ways To Die” – Grand Prix Film, Grand Prix PR, Grand Prix Integrated Advertising, Grand Prix Direct, Grand Prix Radio
Pereira & O’Dell, San Francisco – “The Beauty Inside” – Grand Prix Cyber, Grand Prix Film, Grand Prix Branded Content
Ogilvy & Mather, São Paulo, Brazil – “Real Beauty Sketches” – Titanium Grand Prix
Ogilvy & Mather, São Paulo – “Immortal Fans” – Grand Prix Promo
Ogilvy & Mather, Amsterdam – “Why Wait Til It’s Too Late?” – Grand Prix Media
The Barbarian Group – “Cinder” – Grand Prix Innovation
DM9 Jayme Syfu – “Smart Communications” – Grand Prix Mobile
Wieden + Kennedy, Amsterdam – “Legendary Journey” – Grand Prix Creative Effectiveness
Serviceplan – “Self Scan Report” – Grand Prix Design
BBDO Dusseldorf – “Ant Rally – Grand Prix For Good
You should check out our friends over at MarkLives.com for a solid round up of South African winners.
Click here for the full index of winners.
[Source : YouTube, BusIns, Cannes Lions]
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