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The leap in demand for Champagne has been massive the world over.

It’s been so huge for Moët Hennessy that the company has been internally referring to the bubbly boom as “the roaring 20s” in reference to the economic prosperity of a century ago.

In fact, it’s been so intense that company CEO Philippe Schaus said that they were running out of some top Champagnes in an interview earlier this week.

The fabulous fizz is flying off shelves largely because people are keen to celebrate, make up for lost time, and spend all the money they saved/made during the COVID-19 lockdowns.

Moët Hennessy, which owns brands such as Dom Pérignon, Moët & Chandon, and Veuve Clicquot, has had record sales since 2021, per Robb Report:

According to one report, exports to the US alone were up a whopping 69 percent last year.

And in the first half of this year, Champagne sales had already increased almost 14 percent compared with the year prior.

The demand for the good stuff is being felt in various luxury industries across the board, notes The Guardian:

There are now record 218,200 people classed as ultra-high net worth (UHNW), with assets of more than $50m (£43.7m), according to research by the investment bank Credit Suisse. It said there had been “almost an explosion of wealth” during the recovery from the pandemic.

LVMH, the world’s largest luxury goods company, which also owns brands including Christian Dior, Stella McCartney, TAG Heuer watches and Bulgari and Tiffany jewellery, last month reported a 19% jump in third-quarter sales.

All the more reason to pop some bottles.

Schaus said that 2023 will see the Champagne supply being replenished, but prices could skyrocket thanks to the current levels of inflation.

The rise in raw material costs could cause Moët Hennessy to raise prices by high single-digit or low double-digit amounts.

Luckily for us in South Africa, with some of the best winemakers and vineyards in the world right on our doorstep, bubbly is always a beckon away.

 

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There might be a shortage or price hike for Moët, but at least we can rely on Anthonij Rupert Wyne‘s finest fizz to remain both in stock and within budget.

The L’Ormarins Private Cuvee 2014 is blush-worthy with its vigorous bead of fine, pristine bubbles and aromas of freshly baked bread, underlying red berries, and stone fruit.

A glass promises the utmost sumptuousness, with a palate of refreshing, vivid lemon and marmalade flavour while the same toasty sourdough notes broaden on the nose.

With the holiday season approaching, you can also get a bottle in a gift box for a fraction cheaper than usual in Anthonij Rupert Wyne‘s Christmas Gift Catalogue.

And don’t doubt that there is a lot more where this all comes from.

Psst, you don’t actually have to be a high-net-worth individual to appreciate the good stuff. Just saying.

I thoroughly enjoy sitting on my plastic stool on the balcony with a mason jar of bubbles to feel a little laanie.

[sources:robbreport&guardian]