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It pains me deeply to say that the gender reveal craze shows no sign of stopping.

People have died, massive areas have caught on fire, and still, parents-to-be are getting too excited about their brewing baby’s gender to think straight.

Like, can’t okes just celebrate the baby as a human? Can’t they just slap some yellow on and call it a day?

Nope, somehow, dying a waterfall blue is someone’s idea of a good pre-baby time.

Gizmodo reported that a couple in Brazil is facing the heat after a video on Instagram went viral, showing them revealing the gender of their baby via a waterfall teeming with some kind of blue dye.

The video received backlash before it was deleted, but it was reposted to Reddit and Twitter, where it shall remain a forever cringe-fest:

Um casal de Tangará da Serra (MT) decidiu tingir de azul uma cachoeira para anunciar que o filho que estão esperando é menino. Os vídeos publicados no Instagram foram apagados depois da repercussão negativa. pic.twitter.com/Kw4wRmg0Se

— Lázaro Thor (@lazarothor1) September 26, 2022

As if dying the water blue wasn’t enough of a potential environmental hazard, the couple also used blue smoke flares and invested in a question mark made out of pink and blue balloons to top it all off.

PetaPixel noted environmental engineer Vanessa Costa commenting on the video, “Congratulations…you will be the parents of a beautiful environmental crime.”

The couple apparently held the reveal on private property this past Sunday. The waterfall in the video is a part of the Queima Pé River, which is the main source of water for the city of Tangara de Serra.

The area has recently suffered a long period of drought and now its residents are afraid their water is contaminated.

As a result, the ostentatious orchestration is being looked into by the authorities.

“If there is an environmental crime, those responsible will be charged and may be held accountable for an environmental crime,” stated the secretary for the environment of the state of Mato Grosso.

Someone behind the reveal party told a local media outlet that no chemical product was used, but an investigation is still needed to confirm that.

Insider pointed out that, unfortunately, the dyed waterfall trend for gender parties has seen its fair share of attention, especially on TikTok

People need to do better.

[sources:gizmodo&petapixel]