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In 2017, before the Me Too movement kicked into full gear, Hugh Hefner, the controversial bachelor baron of Playboy Magazine, died aged 91.
Some critics are bothered by this timing as it allowed old Hef to narrowly avoid his inevitable reckoning – a moment that is now in the spotlight after A&E released the damning docuseries Secrets of Playboy.
He may have been seen as an advocate for civil rights, gay rights, freedom of speech, and sexual freedom – but that mostly appears to be the perspective of those living outside of his infamous Playboy mansion.
Within its walls, it was allegedly Hef’s sexual freedom that came first.
As a result, his reputation is on the line.
The series, which touches on the lived experiences of Hefner’s former girlfriends, Playmates, Bunny Mothers, associates, and others, reveals just how toxic the environment was for women.
Each of them used their own condemnatory words to describe Hef: a “vampire” who manipulated and coerced young women, a “predator” who took anything he wanted, and a “monster” because of the things he was turned on by.
The Cut outlined some of the more damning claims that came out of the docuseries, such as:
However, if you go through the docuseries, there are many other serious claims being made.
Like the fact that he was into bestiality, snuff films, and Charles Manson.
Also that he would drug (using Quaaludes, the same sedative that Bill Cosby allegedly used on his accusers), groom, and secretly film the bunnies in the mansion.
In response, some of Hef’s loyal friends and family members have come forward to defend him, mentioning all the ways he was actually an “upstanding character”.
CNN shared the open letter written by former Playboy employees and Playboy Playmates, who are backing the perpetual bachelor:
“We sign our names to support Hugh M. Hefner. From all we know of Hef, he was a person of upstanding character, exceptional kindness, and dedication to free thought. He demonstrated a commitment to living an honest life beyond everything else. Our time within Hugh Hefner’s Playboy and the organization’s subsidiaries remains a period all of us are fond of. I proudly sign this letter in recognition of Hugh Hefner’s character amid unfounded allegations in the A&E show.”
Hugh’s 30-year-old son, Cooper Hefner, has also come to his father’s defence:
Some may not approve of the life my Dad chose, but my father was not a liar. However unconventional, he was sincere in his approach and lived honestly. He was generous in nature and cared deeply for people. These salacious stories are a case study of regret becoming revenge.
— Cooper Hefner (@cooperhefner) January 23, 2022
Meanwhile, the Playboy brand as it stands today has completely distance from the Hefner family and demonstrated its support for the women who came forward in the documentary:
“We trust and validate women and their stories, and we strongly support the individuals who have come forward to share their experiences,” the statement read.
“As a brand with sex positivity at its core, we believe safety, security and accountability are paramount, and anything less is inexcusable.”
They go on to acknowledge the “allegations of abhorrent actions” by Hef and those associated with him, adding that the documentary’s participants deserve to tell their stories despite how difficult they may be for some to hear.
Sorry, Hef, one does not simply build a sex empire on the backs of vulnerable women and expect to get away with it.
The year is 2022 and it is judgement day.
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