[imagesource: Matt Crossick / PA Wire]
PlayStation or Xbox?
I don’t game, but I hear that’s akin to the Windows versus Mac debate.
Windows versus Mac – come on, really?
The PlayStation 5 (PS5) has just been released, and the marketing budget in the UK was obviously pretty sizeable.
In fact, PlayStation went as far as to team up with Transport for London to rebrand many of the city’s Underground stations, which you may have guessed from that image up top.
More from Mashable:
Roundel signs marking the Oxford Circus Tube station entrances have been rebranded with the PlayStation controller’s button shapes (leaving the classic red circle as is), and the interior walls of the Bakerloo, Victoria, and Central line platforms have had their wall signs replaced too.
Let’s take a jaunt through some of those landmarks:
Prefer moving pictures? No worries, here’s a video:
Is it money well spent?
Maybe, but remember that there’s a national lockdown in England, and most Londoners are currently working from home.
Still, there’s a marketing budget to be spent, and media outlets around the world are covering it, so…
[source:mashable]
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