I know there’s a lot to unpack in that headline, but we’ll get through this together.

Ever heard of a video game called Genital Jousting? Nah, me neither, but it’s sold 338 000 copies on Steam, the world’s largest online gaming store, and has raked in more than R20 million for its creators.

That would be game developer Free Lives, which operates from a house in Constantia, and has already had massive success with a prior game.

Business Insider SA with a little background:

The small 16-person studio is also famous for games like Broforce, a 16 bit action game featuring overly masculine men blowing up things, which made them a cool R51 million, as well as Gorn one of the top grossing VR games which allows you to tear you opponent’s apart limb for limb in a gladiator arena, from the comfort of your lounge.

According to Genital Jousting’s creator, Evan Greenwood, the game is all about disarming masculinity. He says in a patriarchal society, penises are associated with power and considered the dominant sexual organ. But in Genital Jousting, they are often the butt of the joke.

“Now that the game is available to the public, the most rewarding moments are when we see it provoking discussion or critical thinking amongst players.”

“We’re talking lowest common denominator humour at its finest. Free Lives does not pretend to be above a fart joke.”

Sorry, but if you think you’re above a fart joke, you’re not living.

OK, so let’s dig around in this bag of dicks and find out more about Genital Jousting’s gameplay:

Up to eight people control detached penises. They can joust, race, walk sausage dogs, play football and even go on dates in this colourful world of genitals.

In single player mode you can explore the trials and tribulations of a penis named John as he looks for love in a world that simply doesn’t love him back.

Enter the story of John:

This is all real. I’m not yanking your chain.

Look, it’s discounted on Steam for the next week or so:

R20 million in six months. Let that sink in again.

Fair play to the creators – you saw a gap in the market, and you took it.

[sources:businsider&