Hey, Facebook, no one cares.

In an effort to apologise for the Cambridge Analytica mess, Facebook went offline.

Publishing a short, concise apology on a plain white background, the advert covered a full page in some of the UK’s biggest newspapers.

Those would be The Observer, The Mail on Sunday, Sunday Times, Sunday Telegraph, Sunday Mirror, and Sunday Express, reports Mashable.

“Promising to do better for you,” it read:

We have a responsibility to protect your information. If we can’t, we don’t deserve it.

You may have heard about a quiz app built by a university researched that leaked Facebook data of millions of people in 2014. This was a breach of trust, and I’m sorry we didn’t do more at the time. We’re now taking steps to make sure this doesn’t happen again.

We’ve already stopped apps like this from getting so much information. Now we’re limiting the data apps get when you sign in using Facebook.

We’re also investigating every single app that had access to large amounts of data before we fixed this. We expect there are others. And when we find them, we will ban them and tell everyone affected.

Finally, we’ll remind you which apps you’ve given access to your information – so you can shut off the ones you don’t want anymore.

Thank you for believing in this community. I promise to do better for you.

And it looked something like this:

Meh. What a pathetic squiggle of a signature Zuck has.

They are definitely running scared now.

Funny how, after taking a major slice from digital advertising spend, Facebook resorted to newspapers. What is Zuck trying to tell us about Facebook’s advertising?

Interesting.

[source:qz&mashable]