It was just last year that Burger King proposed the Peace Burger, making one burger out of ingredients from both McDonald’s and Burger King.
But, na, McDonald’s was not down for that.
To get them back, Burger King pulled the ultimate prank. AdWeek explains:
A Burger King location in Queens, New York, has a lock on best restaurant Halloween costume of 2016 after it dressed up as the ghost of McDonald’s—covering itself in billowing white sheets and trolling its rival with a special sign that read: “Booooooo! Just kidding, we still flame grill our burgers. Happy Halloween.”
Check the video:
And here’s the Burger King in its full ghostly glory:
[source:adweek]