Just this December it was reported that a Canadian company was selling bottled Rocky Mountain air over in China, where they are suffering major smog problems.
While this whole thing started as a joke, Vitality Air now cannot keep up with the demand.
Our Chinese website keeps crashing. We are getting orders from all over the country, not just from the wealthier cities. When the air is bad, we see spikes in sales.
The smog is definitely our best advertising.
No shit. With a slogan like this how can you go wrong?
Enhancing Vitality – One Breath At A Time
What began as a novelty gift in October last year has turned into a full blown business, having sold around 12 000 bottles of air to customers including athletes, business executives and families with small children.
Vitality Air charges between $20 and $32 for a canister that lasts between 150 and 200 breaths, and we all know how important oxygen is to the body.
[source: mashable]
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