To keep people interested in a brand, companies will do a little updating every now and then.
Just this year Coca-Cola released yet another new slogan on products across the world – Taste The Feeling – and it can be seen on Coca-Cola as well as Diet Coke, Coke Zero and Coca-Cola Life.
Now, Coca-Cola has taken it one step further by eliminating the most obvious difference between the products, redesigning the cans to each feature the company’s signature red disc.
The colours that previously distinguished the cans will now appear only on the border.
The new cans will begin to be available in Mexico in May and will launch elsewhere later this year and in 2017, according to Coca-Cola.
It’s a pity people aren’t really that stupid, and are becoming aware that soft drinks are just as bad as cigarettes for one’s health.
[source: time]
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