I thank the higher celestial beings every day that I don’t have to wear a suit to work. I don’t know how men do it. I would sob into the black Hugo Boss lining every morning. That lack of colour would have me running for the hills and a different job. But, life and money. Which is why you should add in a bit of colour and personalise your dreary work attire with a pair of Sexy Socks.

If you wear those, then you will look this good at work…

They’re made from bamboo and are eco-friendly, anti-bacterial, anti-odour, anti-chafe and are proudly local: designed, sourced and manufactured in Cape Town. They also come with a good story.

Dave, the guy behind Sexy Socks, was lying on his bed, trying to catch a sneaky afternoon snooze, when his doorbell rang. At the gate was a homeless man, drenched to the bone and shivering. His name was Solomon. All he wanted was some food. Dave brought him in and gave him some food, and set about finding him some dry clothes. While Solomon was changing, Dave began to realise that there was no way that this man’s plight was unique and that millions of people in South Africa could do with a bit of help.

At the same time, Dave also enjoys a good pair of socks – he uses them to brighten up most outfits.

It’s a brilliant case of 1+1= a genius idea.

Sexy Socks isn’t just about having ridiculously good looking feet. It has a social mission too.

Provide every child in South Africa with a pair of socks to wear to school.  For every pair of Sexy Socks bought, they’ll give a pair of school socks to a child in one of South Africa’s township schools.

The company is built around the vision of making a difference in South Africa, and so they have built giving back into their business model. In a country with a huge gap between the have and have nots, their mission is to provide socks – a small but important addition to a child’s school uniform – to every child in South Africa who cannot afford their own.

They have already done one Sock Drop (at Sarah Fox, a children’s convalescent home based in Athlone, CT) and will do another one when they sell their 500th pair. GET ON BOARD AND BUY SOME SOCKS. Winter is fast approaching and it would be nice to know some extra kids out there will have warm, dry toes.

Meep. You can even get a matching Where’s Wally pair for you and your baba.

Get a moustache, pineapple or green Flash Gordon pair and much more.