In the on-going popularity contest that is life, Kim Kardashian has hit new a new high (with the human race hitting a new low) as she is officially as popular as the World Cup, according to worldwide Google search data.
So, it seems that people find Kim K pretty damn fascinating, as fascinating as Portugal and Real Madrid star Christiano Ronaldo, in fact.
Ronaldo’s popularity spikes every couple of years, along with the World Cup obviously getting a big boost in Google searches during a tournament year, but Kim Kardashian rules the Internet during off-season. And believe it or not, the Internet’s average interest in Kim is as high as that of the World Cup.
With her new mobile game in-tow, Kim is set to take over the world at this rate.
How’s that next manned moon-exploration plan coming along?
Check out some other impressive World Cup facts on TIME.
