If you’ve ever worked in a serious research and development department, you’ll know that projects are very, very carefully vetted before you or anyone else is given permission to go ahead. That’s because most R&D department budgets are small. Ideas have to be good to be worth spending money on.
So what happens when you work at a company that has almost unlimited piles of cash? You get Google X, an R&D lab where moonshots – and inevitable failure – are actively encouraged.
“If we can get to a no quickly on an idea, that’s almost as good as getting to a yes,” says Rich DeVaul, head of Google X’s Rapid Evaluation team.
[Source : FastCompany]
