It’s been a hectic holiday season in terms of road deaths, with well over 850 people perishing on our roads in December alone.
So what do we do? Ideally, we’d get a South African ad agency to whip up a brilliant video that forces people to change their mind about speed. Alternatively, we have this brilliant public-service announcement from the NZ Transport Agency.
Although, users on Reddit pointed out that this same technique has been used before, by the Thai government no less. Check it out.
