Boston Gyms Fine People For Not Working Out

10 Feb 2011 by Jasmine Stone in Health, Very Cool, Vibe, World

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Well that seems reasonable. Harvard graduate Yifan Zhang has started up the Gym Pact program, which offers participants free or reduced rates for gym memberships, provided they stick to pre-arranged workout plans; skipping sessions leads to higher rates, with the thought that this would motivate cheap gym-goers.

I’m in two minds about this; on the one hand, Zhang went to Harvard, so she must be right – but on the other, people hate having to pay money just as much as the hate having to put effort into stuff, so this thing might be doomed from the get-go. Also, if everybody does it, gyms won’t be able to sustain the reduced membership fees – poor babies. Still, the idea of using carbon-cap-style incentives for chunkiness is pretty rad, as these things go.

[Boston.com]

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