With an organic Google Number 1 position for the search phrase “waterfront istore,” one could expect that an article we published 9 months ago is still receiving comments on almost a daily basis.

Search for “waterfront istore”

Google Analytics reports that 285 people came to 2oceansvibe in the last month following a search for that phrase or a variant thereof in Google. Fair enough – it kind of makes sense that locals and foreigners looking to buy an Apple product in Cape Town may well search Google for something like that. Or, as is clear from the 142 mainly-negative comments, people who have had a nasty experience at the iStore are going home and searching for fellow disgruntled customers. Which they find very quickly – including my very own tale of annoyance.

That’s where we are now – modern day society. That’s what people do.

The two most recent comments under that article tell us:

Two of the 142 (and counting) comments

“Satan’s iStore?” – wowsers! – there’s a lot of passion in those comments! With such anger and sadness directed at a retail shop, one wonders why the company that owns it has never said a word about it. Never followed up. Never apologised.

That’s just not the way we do things around here and, as with everything else in my life that is not simple, easy and pleasant – there is just no place for it.

It just so happens that Apple’s saviour in South Africa, Digicape, is one of 2oceansvibe’s associated brands. You’ll find that with all the 2oceansvibe brands – solid people and products, vetted by me, saving you the pain. One trusted supplier for every need = a stress free life.

ie. living the holiday..

Digicape.co.za – go on, treat yourself..

It’s interesting the number of articles out there that get found on Google as an organic result. Try “john smit book” some time. Or “portofino restaurant cape town” (yet to release a public apology) or “woolworths online hampers” or “eddie izzard cape town” or “cape town panel beater” or “hudsons burger joint” or “ray ban rare prints” or “amor vittone” or “puma store waterfront.” The list goes on..

No surprises there – that’s what Search Engine Optimisation is all about and something 2oceansvibe happens to do well at.

I’m more concerned about the Apple iStore and Cores of the world who, quite simply, do not give a fuck.

Great to watch. Keep it up.